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IIR can help you penetrate North America on a regional basis by streamlining sales organization and efficiency.
North American coverage is organized into fourteen (14) distinct geographical market regions, which are further broken down into states and PEC Zones. PEC Zones encompass natural sales territories based on dominant metropolitan statistical areas (MSA), dominant plant populations, sales distribution patterns, and county/subprovincial boundaries.
Year 2001 North American PEC Report® Coverage by Market Region

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